Whether it’s music or podcasts, audio streaming is more popular now than ever before. And while just about anyone can enjoy using this form of media, a study by Brigham Young University – Hawaii showed that over 91% of its students regularly use these programs more than any of the other services that their devices […]
Audio Campaigns and Higher Education Read More »
Google ads charges a premium for clicks. Programmatic advertising can provide equal quality at a high volume for a fraction of the cost. We’ll explain why this is so important for the advertising of Personal Injury & Legal Services. While there are several industries that come with a high cost per click on Google, one
The Unnecessary Expenses of Personal Injury Advertising Read More »
Geofencing is defined as creating a virtual geographic boundary around an area by means of Global Positioning System (GPS) or Radio-Frequency Identification (RFID) technology. Most people have heard of GPS, but RFID is usually a new concept. RFID occurs when a smartphone emits a radio wave via it’s bluetooth chip. This then enables software to
Addressable Geofencing Explained Read More »
